In his time Albert Edward Longstaff was a household name in Brighton, in the county and beyond; his image and exploits appeared in many postcards, football team photos and newspaper reports during the first part of the twentieth century. Born in 1885 in Shoreham of parents John and Sarah and one of four brothers and two sisters living for a short while at the family home at Queens Place before moving to their more permanent home in Victoria Road. His father was a Durham man, an agricultural engine driver experienced in steam ploughing who later used his knowledge to become a traction engine agent for the Shoreham and surrounding area.